As I prepared for my “Back to Basics” Bootcamp this week, that I purposely scheduled for the last Friday in July, it really brought home the truths from an article I have written, If You are Normal You only have About 21 Weeks to get it Right.

This week, although I thought the 4th of July was a single day celebration, as I attempted to make phone calls and connect with people to work, I discovered that a good portion of my connections took at least the whole week off. So for me, it meant that I had the opportunity to work on some other “to do” items in addition to my workshop, like get ready for cloud migration next week.

While everyone is on vacation that last week of July, consider joining me on Friday, July 27th for “Back to Basics.” If you only have 21 weeks, you want to make sure you get them right!

If You are Normal You only have About 21 Weeks to get it Right…

It’s hot. It’s rainy. The kids are getting restless as the time to go back to school approaches and so are the parents. Business owners have been playing phone tag around summer vacations, and long weekends. In Florida, on August 20th that will all change and everything will begin to get back to normal. At least that is what many people will tell themselves. Once we get back from vacation, once the kids get back in school, once Labor Day weekend is over…

Riding the wave for success

Not everyone can ride a wave…

If your business only runs well during normal, you are looking at a brief 7-8 weeks before Halloween gets here and then Thanksgiving. After Thanksgiving everyone will be waiting to make decisions at the start of the New Year. In the beginning of the year it will take a couple weeks for everyone to get back in the swing of things after a long break. Then again, there will be a brief 7-8 weeks before Spring Break and Easter Holidays disrupt normal business. Somewhere after Spring Break we have another 7 weeks or so before graduations, weddings and summer vacations kick in again.

21 weeks of normal sounds ridiculous! Yet we didn’t count tradeshows, CEU’s, national holidays or all the other things that business works around. We didn’t even consider the fact that many businesses don’t even get ready for those 21 weeks during their “off times”, but wait until everything is back to normal to get ready to do business as normal.

“So what do I do about this,” you wonder?

“I have enough challenges from recent economic turbulence to only have 105-120 normal working days.”

Moving past normal takes an understanding of seasons. A season in business is much like surfing. If you wait until the wave is here to get ready to ride…You are too late! In between waves, when things are little slower is when you paddle out to be ready. Days when there are NO waves are days for servicing your board, or possibly cross-training to master other skills that might be beneficial to your success.

Prepare and Position

Consider moving past normal and getting ready to catch the wave!

Although it is still HOT, and it is still Rainy and not everyone is in their office everyday; consider being strangely different. Consider moving past normal and getting ready to catch the wave!

Join Sara on July 27th, 2012 to prepare and position yourself for SUCCESS!